Browsing the "Staples" Tag

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Green Marketing Lessons for Entrepreneurs

Transparency , product stewardship or life cycle management are some of the key hallmarks of any business, especially eco-centric businesses. Ben Grossman, through his guest lecture at Tufts University wants to bring home the point that a business can improve its branding and green marketing by concentrating on the basics.  I had the privilege of guest […]

April 2nd

Remanufactured Ink And Toner Makes Good, Green $ense

Consumer Alert: There are three things you need to know about remanufactured ink and toner cartridges: They are not inferior in quality to new Original Equipment Manufacturer (OEM) products. (In fact, in 1997, the US EPA stated that remanufactured products are “as good as new.”) Using a remanufactured or any cartridge other than that of […]

July 10th