Why Private Cloud Storage Makes Sense for Small Green Businesses: WD My Cloud EX2

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WD My Cloud EX2 private cloud storageAs a small business owner or entrepreneur, most of your time is probably spent running or growing the business, and some things, especially if they aren’t immediately obvious or necessary, can easily fall through the cracks. That’s all well and good most of the time, except when it isn’t, in which case that small detail can then turn into a big ordeal.

One such case in point is technology, and specifically data and file storage, because on the one hand, our increasing reliance on digital storage for almost everything we do these days can make things easier. But on the other hand, if that service or device where those files reside isn’t available when we need them, because say, the hard drive on our laptop crashes, or we can’t access our email account (which way too many of us use as a place to store files), then we’re out of luck. And if we don’t have a backup system in place for our desktop and laptop computers, and one of them fails, we just might be missing some of our most important assets, our data, which can be a major pain to recover from.

As a way to safeguard your business info against loss, whether it includes product images, brochures, internal documents, backups of mobile devices or laptops, bookkeeping and invoicing details, and more, while still being able to access any of it from just about anywhere in the world, a network-attached storage (NAS) or private cloud storage server is a great solution.

In essence, with a private cloud storage device, such as the WD My Cloud EX2, small business owners and entrepreneurs can easily set up a reliable and secure file management and sharing environment for their business, without laying out a lot of cash or having to know the ins and outs of file management and server configuration.

Here are 5 good reasons your small green business needs a WD My Cloud EX2:

1. Backups: Backing up the data and files from all your devices, whether you do it manually or set up an automatic backup schedule, including your desktop computer, your laptop, and your tablet or phone, can make a huge difference if something were to happen to one of them. The My Cloud makes it easy to do so, either as a Time Machine drive for Macs or SmartWare for Windows, and scheduling a regular backup for a convenient time each day or week is simple to do. For backups from other devices, such as your phone or tablet, the WD My Cloud interface is simple to use, and only requires creating a folder for them and dragging and dropping the backup files to the drive.

2. Convenience: With all of your important files on a server that can be accessed via a mobile device, a web-based tool, or via the local network, the WD My Cloud device helps to not only streamline the process of getting the files you need, when you need them, from anywhere you are.

3. Sharing: Having your own private cloud storage isn’t just about keeping all of your files private, as there are times when you want to be able to share files with people, either publicly or selectively. The WD My Cloud EX2 has a default Public folder, where resources that are meant for public sharing are kept, such as a press kit or promotional materials or user manuals. But it’s also easy to share file privately, such as with other owners or employees or collaborators, as the device allows the administrator to generate a passcode for other people, who can then download the My Cloud app for access, or use the web interface to manage specific folders or files.

4. Expandable and affordable: There are no monthly costs with a private cloud storage device like the WD My Cloud EX2, just the cost to purchase it initially. The My Cloud EX2 can be set up with different drive sizes (which are hot swappable) and configurations, allowing you to store up to 8 TB of data, and to set up the device as a mirrored RAID unit to ensure that critical data is always backed up.

5. Privacy: We’ve probably got files all over the place, including through services such as Google Drive, iCloud, or Dropbox, and while they may be convenient, our data is almost always safest and most private when it’s hosted on a private cloud storage device, where we ultimately control access to it, and our files aren’t at the mercy of another platform, where an outage can be incredibly inconvenient. The WD My Cloud EX2 can also connect with services such as Dropbox, SkyDrive, and Google Drive, so accessing and retrieving files in other locations is simple and easy.

WD My Cloud EX2 private cloud storage

My Cloud EX2 includes advanced data serving options including an integrated file server, FTP server, backup server and a P2P download server.

Additionally, users can download and run a host of third party apps, including aMule, Icecast, Joomla!®, phpBB®, phpMyAdmin, Transmission, SqueezeCenter, and more.

Users can also stream videos and photos to connected TVs, media players, gaming consoles and other DLNA®/UPnP® devices with the included Twonky 7.2 server, DLNA-certified 1.5 media server, and built-in iTunes® server.

Find out more about the WD My Cloud EX2, and how a private cloud storage device can help your small green business at WD.

Many thanks to WD for letting us try the private cloud with the EX2.

About the Author

lives in southwestern New Mexico and digs bicycles, simple living, organic gardening, sustainable lifestyle design, slacklining, bouldering, and permaculture. He loves good food, with fresh roasted chiles at the top of his list of favorites. Catch up with Derek on Twitter, RebelMouse, Google+, or at his natural parenting site, Natural Papa!